Two years ago today we lost one of designs’ true disciples (maybe prophet is a better word for such a gifted human being), Massimo Vignelli. Instead of my own attempt, I thought it best to let Pentagram’s Michael Bierut say it. A very poignant and articulate piece:
From Massimo I learned never to give up. He was able to bring enthusiasm, joy and intensity to the smallest design challenge. Even after fifty years, he could delight in designing something like a business card as if he had never done one before. It was Massimo who taught me one of the simplest things in the world: that if you do good work, you get more good work to do, and conversely bad work brings more bad work.
It sounds simple, but it’s remarkable, over the course of a lifetime of pragmatism and compromise, how easy it is to forget: the only way to do good work is simply to do good work. Massimo did good work.
You can read the full article here.
Sleep well and thank you Massimo.
